Google has been leading the internet search race even as of this time. When people had found out that Google deliver search results better than any other search engines such as MSN and Yahoo, internet marketing experts immediately decided to have their online marketing business site be optimized for Google.

Just recently, Microsoft launched its new search engine as a response to the demands Google’s seemingly unbeatable place on the top. They call it “Bing.” There’s nothing extraordinary with the name really. However, it is more likely as good as Google when it comes to delivering search results–even better than Yahoo. There was even a survey in which users were asked which results they prefer would give better search results through BlindSearch. BlindSearch is an experimental site for search engine taste test. The search listing that Bing gives is better than Yahoo; however, Google search results are still far better than the two.

With the advent of Bing search engine, there are rumors that Google fears of losing some market shares. People are expecting that Bing will dominate few market shares on internet search business. There is no clear word from Google about the matter. But one thing is certain; Google is further improving their service as a response to the existence of Bing.

Internet users today still opt for Google when researching either for information or products/service. In my own view, Bing is not a threat to Google. It is already a giant and there’s no way that other existing search engines can beat it down.