The Keys to Freedom: When Will Google Remove My SEO Penalty?
Mar 18th
Google SEO penalties are more common than you might realise. They also happen to well-meaning website owners more often than you might realise! Google’s algorithms are designed to catch actions, not intentions, and so there are many honest webmasters out there currently serving time behind Google bars. It can be frustrating not knowing when your sentence will end, though – today we explore Matt Cutts of Google’s advice about how and when SEO penalties are removed. More >
5 Ways to Ensure Duplicate Content Doesn’t Dupe Your SEO
Mar 4th
You can’t dupe the duplicate content filter! However, you can have a fairly serious impact on your SEO by having too much duplicate content on your site, even if it is properly credited and legally allowed. There is ongoing confusion over the best way to deal with duplicate content on your site; here we check out the main methods.
SEO by Stealth – 3 Tips for Writing SEO Content That Sounds Natural
Nov 22nd
We often hear people say “Oh, I don’t want to ruin my website with SEO! That sort of content sounds horrible!”.
SEO doesn’t ruin websites … however, poorly conceived attempts at creating optimised copy can quite easily do so! Ever encountered a website like this?
If you’re looking for moustache trimmers and beard clippers, you’ve come to the right place. Our website is the best place to buy moustache trimmers and beard clippers. You won’t find better moustache trimmers and beard clippers or cheaper moustache trimmers and beard clippers anywhere else. We invite you to check out our great selection of moustache trimmers and beard clippers. More >
What does Google Instant mean to SEO and your Business?
Sep 22nd
Following the introduction of personalised search results at the turn of the year comes Google’s latest offering – Google Instant. If your business relies on your online presence then this affects you.
What is Google Instant?
For a while now Google has been serving up suggestions for results as you type through ‘Google Suggest’, helping you hit submit quicker to see the results. Google Instant is the next step on from this – delivering the results as you type. As you continue typing, the results displayed will also change accordingly.
The Way Your Customers Search Will Change
Google want to deliver the results to Users as quickly as possible so they continue to use the search engine. As users begin to spend less time formulating their query it is also more likely they will click on the first few results they see. Being on Page 1 and in the top SEO results will be more important than ever. More >
How Web Marketing Can Help
Aug 16th
A certified SEO company, such as Web Marketing Experts, can formulate web marketing tactics to strengthen your presence in the Internet. Identify the strong points of your company and its objectives so that these elements can be combined with web marketing procedures to promote your company online.
It is necessary to acknowledge that there is a multitude of web promotion services that can assist in boosting your web presence. In line with this, your web marketing consultant must be able to suggest the most excellent mix of marketing solutions to for your website. Some of these web marketing campaigns may include:
A mobile version of your site is important
Jul 7th
A recent survey conducted by the Australian Interactive Media Industry Association (AIMIA) of 3710 respondents found 21 per cent browsed internet websites in the past 12 months at least once a day. It is predicted in over the next 2 years with better value mobile internet packages; over 52% of mobile phone users will browse the internet.
These figures suggest mobile websites has become a crucial part of websites to increase their traffic. Currently, nearly all major websites such as CNBC, CNN, The Age and more, have a mobile version.
Most might not be aware that Google has a crawler called the “Googlebot-Mobile”. A very relevant post can be found on the following link, which gives you a basic idea on how different mobile sites are. The Google blog also suggests tips on how enhance the chances of your mobile site getting indexed. Here’s the link Google Blog about mobile sites
The cost of developing a mobile version of differs depending on the complexity required. A mobile site costs around $2,000 for a very basic version to $40,000+ for a site which customizes all pages and tools. The market is still considerably young, thus there are less competition, so the prices are still quite high. I would recommend a mobile website programmer company called Appscore. We’ve had a few mobile websites developed by them and cannot be more pleased with their service. There pricing are also very reasonable.
Most websites do work on mobile phone browsers but for me, it sometimes is annoying to scroll sideways, zoom in or out. Sites which require constant zooming in and out causes hassles to browsers and in some cases, browsers leave. The aim of the game is to gain more viewers, but most importantly returning viewers. By providing them with a pleasant browsing experience, at home while browsing on their computer or while they are out on their mobile phone.
Increase the pages being indexed by Google
Jul 7th
Getting your page indexed by Google is the foundation to get traffic to your site. The site map is a easy way how Google can crawl the pages on your site as all your page links are contained within the site map. However, providing Google with the links does not necessarily mean all your website pages being indexed.
Providing pages in the sitemap is not necessarily enough for it to be listed in Google. Google intends only to index quality pages and this is usually determined by sites being linked to the website or page. As more websites get linked to the page or website, it suggests it is quality, thus getting indexed.
In general, the more quality links that are linked (especially authority links) to the website or page, the higher chances other pages on the site will be crawled by Google and benefiting your SEO.
A good example on how Google crawls for new pages can be seen bellow.
5 Essential Website Success Tactics for 2010
May 27th
Right now we’re going back … to the future! We spend a lot of time talking about the timeless SEO and internet marketing tactics. Here are the up-and-comers for the year that will continue to be important for the rest of 2010.
Google Local
It’s like ordinary SEO, only smaller and easier! Get onto that Google Local page and start prettying it up if you haven’t already done so.
Load time
This new SEO ranking factor might not carry a lot of weight, but it really is a no-brainer. Get a good host, and keep your pages lightweight.
Do your Facebook/Twitter/MySpace pages
Everybody else is on here … and if your business has dedicated fans, they are probably actually searching for your profile.
Create a mobile site
Even small, local sites need a mobile version to cater to users-on-the-go searching for goods and services through their smartphones.
Check your analytics
There’s no sense throwing money at SEO without knowing what results it is creating…
How Has the Internet Changed Our Lives? Pt 3
Apr 27th
This could very easily have been a 50-part series, rather than just 3! Today we look at some more of the ways the internet has changed our lives … for the same of a little bit of nostalgia, and a little bit of perspective on the importance of internet marketing!
- We can talk to people overseas for free. Skype and other VOIP programs are making global business and other contacts not only possible, but affordable.
- Services are available at any time of day. Here we don’t just mean the possibility of buying something at any time of day (only to have it delivered when it suits the post office). There are also services we can access 24/7 – online libraries, netbanking, etc. Service based business need to take note – internet marketing is not just for ecommerce!
- People have access to undesirable information they wouldn’t have had before. Information about explosives, drugs, and all sorts of illegal activities is now on the net .. and very hard to police without infringing free speech, or running into practical barriers.
- Youtube! There’s no other way to explain the mostly pointless, sometimes hilarious, occasionally very useful phenomenon that is Youtube.
Despite the negative aspects of the net, we know we could never do without it!